Market and Vertical Launchpad
Elevating Luxury Brands into the Commercial Lighting Arena
DLightWorks specializes in guiding high-end lighting and lifestyle brands beyond the showroom floor and into the world of specification and commercial projects. Whether you’re known for your presence in luxury retail or elite online marketplaces, we help you build the infrastructure, strategy, and relationships necessary to succeed in the competitive specification market.
From product line refinement and technical spec support to rep network development, A+D outreach, and project pipeline generation.
We convert great products into great profits with commercial staying power - helping everyone see the brilliance of your light.
What we offer:
- Market Entry Strategy and Positioning all the way to Integrated Marketing Strategies
- Product readiness & documentation for specifiers
- Manufacturer's Representation & Distributor network development
- A+D engagement & training
- Ongoing specification support and pipeline growth